More details on Facebook tracking non-users off-site

While IP addresses help list the countries where people are using an app, browser and operating system information gives developers data about the platforms people use.

In his post, Baser said that when someone visits a site or an app that uses its services (social plugins, Facebook Login, Facebook Analytics, Facebook ads and measurement tools), the site or app owner doesn't know if the visitor is a Facebook user or not and sends all the information to the company even if you are logged out or don't have a Facebook account.

Most of the political ads about divisive issues that ran on Facebook Inc before the 2016 United States presidential election were sponsored by "suspicious groups" with no publicly available information about them, according to a study released on Monday and based on a database of five million ads on Facebook. However, once you've done this, Facebook is able to track you on the site that you're visiting. Let's hope the company eventually makes it possible for non-users to see and delete data that Facebook has collected on them.

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Cambridge Analytica, which did work for U.S. President Donald Trump's 2016 election campaign, has been under intense scrutiny for the past month after the New York Times and the Observer reported that it improperly gained access to personal data of millions of Facebook users. As Facebook noted, "when you visit a site or app that uses our services, we receive information even if you're logged out or don't have a Facebook account". Twitter, Pinterest and LinkedIn all have similar Like and Share buttons to help people share things on their services. With Facebook Analytics, websites and apps can better understand how its audience make use of their services. Facebook points out, correctly, that when you visit most sites, your data is actually being mined by several companies, every time. He also reportedly shared the number of ways by which the social media giant gathers the data about web-users, along with pointing at Google, Twitter and Amazon and others for tracking users and their data. If the premium service would also include unique content such as video streaming and more, perhaps they would.

Zuckerberg has also been asked to speak before the European Parliament to explain how Europeans' Facebook data may have been misused.

Mr Basil issued the directives to the Department of Information and Communications and the National Information Communications Technology Authority on Monday in the wake of US Senate and class action court hearings to ascertain whether Facebook Inc failed to protect privacy of Facebook users in the United States and the United Kingdom.

  • Ronnie Bowen